Despite the fact that Twitter has more than 32 million users, has received massive publicity from both celebrities and government, and produced remarkable results for companies like Dell and Zappos, many business executives still don’t “get” Twitter. Granted, there is an awful lot of noise (“Just got back from the gym…eating pizza again for lunch…watch [...]
Continue reading...Monday, December 14, 2009
As we wind down 2009, it’s time to think about what matters for 2010. My friend Seth Godin has pulled together a remarkable group of more than 70 people who each contributed a one-page essay with a one-word title to create a free ebook called What Matters Now. What Matters Now will inspire you to make [...]
Continue reading...Wednesday, December 2, 2009
Social media marketing is going to be HUGE in 2010 and we are finally seeing some decent budgets being formulated. We started out the first 2 quarters of 2009 helping the small business community mostly, but have realized that mid-size firms have demonstrated to us the budgets are now there and they are seeing the [...]
Continue reading...Wednesday, November 11, 2009
I have had the opportunity recently to speak with several groups, and introduce them to Social Media, Social Networking, and Cloud Computing. Specifically around the idea of leveraging these resources to aid in employment search. These groups are either, unemployed, underemployed, or see the bright eye in the sky and want to know what it [...]
Continue reading...Tuesday, October 27, 2009
Sunday night, I presented a LinkedIn workshop to a group of adults who fell into 1 of 3 categories. Those categorizes were unemployed, under employed, or those who were looking to further leverage their personal branding networks using LinkedIn. Below is the PowerPoint presentation that I used. I removed some of the slides to protect [...]
Continue reading...Friday, October 16, 2009
Image via Wikipedia I’m all for sharing and promoting great content online. I’m also in favor of creating transparency, and allowing communities to help shape our customer service. If all businesses did was stand behind a flashy website, and didn’t address real issues, our experience would always be a gamble. Our relationships are built through the [...]
Continue reading...Wednesday, October 14, 2009
An interesting new study shows that social media still can’t get no respect in the workplace. According to a study by Robert Half Technologies, 54 percent of CIOs prohibit any social media use in the office. That’s a serious number. Robert Half Technology, a leading provider of information technology (IT) professionals on a project [...]
Continue reading...Monday, October 12, 2009
“It’s not rocket surgery.” That malapropism became a bit of a mantra at last week’s Inbound Marketing Summit. Social media isn’t complicated. When you boil it down it’s about listening to your customers, being helpful by offering your knowledge and giving them interesting content to share and thereby advocate for you. The IMS speakers shared several case [...]
Continue reading...Tuesday, October 6, 2009
4 Must-Use Productivity Tools for Social Media by Christine Gallagher It’s a given–we all want to do more in less time with social media. The good news is that there are lots of tools to help automate your social networking [...]
Continue reading...Sunday, October 4, 2009
C.G Lynch interviewed me about some Twitter tips for job seekers. You can see how I use Twitter in action, by following me @philreCareered. I’ve highlighted my comments in bold: Though LinkedIn tops the list of professionally-oriented social networks for job seeking, you can also use Twitter to get the word out about your skills [...]
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Sunday, February 21, 2010
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