Jeremy Bryant

7 Reasons Every Business Needs to be on Twitter

Despite the fact that Twitter has more than 32 million users, has received massive publicity from both celebrities and government, and produced remarkable results for companies like Dell and Zappos, many business executives still don’t “get” Twitter. Granted, there is an awful lot of noise (“Just got back from the gym…eating pizza again for lunch…watch [...]

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54 Percent of CIOs Ban Social Media At Work

An interesting new study shows that social media still can’t get no respect in the workplace. According to a study by Robert Half Technologies, 54 percent of CIOs prohibit any social media use in the office. That’s a serious number. Robert Half Technology, a leading provider of information technology (IT) professionals on a project [...]

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Five Reasons Corporations Are Failing At Social Media

“It’s not rocket surgery.” That malapropism became a bit of a mantra at last week’s Inbound Marketing Summit. Social media isn’t complicated. When you boil it down it’s about listening to your customers, being helpful by offering your knowledge and giving them interesting content to share and thereby advocate for you. The IMS speakers shared several case [...]

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The Top Five Misconceptions About Social Media

In the years that I’ve been involved in social media, I have heard so many misconceptions and myths about social media that I am certain this article is long overdue. Here is a list of the top five misconceptions regarding social media: 1) Misconception #1: Social Media is only right for certain brands – [...]

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